A better future of work for people and organizations

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Navigating the new era of work with insight and purpose

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Work Forward helps leaders drive positive outcomes in an ever-changing world

Work Forward is a think tank and advisory group that helps leaders navigate the future of work through data and dialog. We bring together insights from our own Flex Index, world-class research, case studies and executive working groups.

Diamond above workers

You can have the best of both worlds: an engaged workforce and fantastic results 

Build on trust. Align around goals. Lead with purpose. With those pillars in place, companies can successfully embrace new technologies and ways of working to make people’s lives better and build thriving businesses.

Resilient organizations treat employees like customers

Companies have long succeeded by putting the customer first. It’s time to apply that same product-centric approach to employees. We’ve seen how treating employees like customers delivers measurable improvement in engagement and outcomes. 

Partners and clients

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Flex Index by Work Forward logo

Explore the world's largest flexible work policy database

Flex Index provides a single source of truth on workplace flexibility for over 13,000 companies worldwide (8,500+ in the US alone) that has become an essential tool for job seekers, HR leaders, workplace strategists, researchers, and journalists alike.

Visit Flex Index
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Brian Elliott leads Work Forward

Former startup CEO and executive at Google and Slack, Brian co-founded the influential think tank Future Forum and is the bestselling author of How the Future Works. He is an advisor to senior executives at a wide range of companies, including Airbnb, Allstate, and Atlassian (just to name the a’s), as well as leaders in the public sector and nonprofit spheres. He’s also one of ForbesFuture of Work 50, a senior advisor with BCG, and a frequent speaker and columnist.

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Brian Elliott has been an invaluable thought partner, bringing unparalleled research expertise, exceptional communication skills, and a gift for storytelling.

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Brian Elliott is a transformative thought leader in the future of work, with a remarkable ability to guide organizations through meaningful change.

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Annie Dean, VP, Team Anywhere
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Featured resources

Discover insights and tools that help teams thrive in today's evolving workplace

AI Anxiety and Burnout: Brian Elliott, Work Forward CEO, on Building Trust in the Workplace

Technology Adoption
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Generative AI
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Culture at work
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Leadership and management
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Flexibility at work
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Podcast

Work Forward: Winning the Future of Work

Return to office
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Flexibility at work
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Leadership and management
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Technology Adoption
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Generative AI
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Video

RTO Mandates: Hard Truths for Leaders

Return to office
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Leadership and management
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Purpose-driven hybrid
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Flexibility at work
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Video

How to Get Real About Measuring to Outcomes

Flexibility at work
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Leadership and management
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Article

Overcoming the genAI "trough of disillusionment"

Leadership and management
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Generative AI
,
Technology Adoption
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Article

How to avoid burnout and maximize impact from AI

Culture at work
,
Generative AI
,
Technology Adoption
,
Article

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